Schramko sells “buy with bonus” strategy

January 10th, 2010 by the writer

It may seem counter-intuitive, but sometimes selling an already-popular product can be a challenge. Because they’re already in such high demand, lots of other people are selling them. Unless you’re an established or big name marketer, you might not have much luck in drawing customers opposed to more popular and well-known marketers.

Australian marketing guru James Scrhramko has a solution for drawing customers to your site. Schramko calls this strategy “buy with bonus.” In “buy with bonus,” you draw customers to buy from you by offering a bonus with the product you’re selling. This gives you a competitive edge over the other players, because you’re offering the customer something beyond just the base product.

Schramko says the keys to a successful “buy with bonus” program are to find a bonus product that’s plentiful and cheap, easy to market, and that is relevant to the base product. There’s a lot of upside to using a “buy with bonus” plan. You establish lots of goodwill, customer loyalty and if you play your cards right, you can obtain some good lead data from folks claiming the bonus. Schramko has made million with this and other strategies, and with his mentoring, you can too.

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